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A Movement Against Screen Schmutz

We just made cleanin’ fun. Together with Danish company AM, we created a new product line of all-in-one screen cleanin’ sprays, wipes, cloths and pumps to get all your gadgets lookin’ good. Much of bacteria and dirt is invisible to the eye. But the facts about the schmutz on our screens is quite grim. So we developed a fun new way to clean our technology products.

From ideation to brand strategy, we created a revolutionary product line from the ground-up, that will get rid of your schmutz and bring back your favorite gadgets to their vibrant shiny-ness.

It’s not just a product line, its a movement against schmutz – spread the word and check out the site :



Industrial Design, Packaging, Branding, Advertising, Web Design, Graphic Design, Strategy


The New York Times, August 2013
Fast Company: Co.Design, August 2013
MoCo Loco, August 2013
Design Week, August 2013
designboom, August 2013
New York Magazine, September 2013
Wired, September 2013


American Packaging Design Awards, 2014
The Dieline Awards, 2014
Art Directors Club, 2014


Photography by Rasmus Dengsoe
Illustrations by Geoff McFetridge



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